WhatsApp is a very popular texting and chatting app. However, texting your co-worker or video chatting with your family members is not the only thing that you can use your WhatsApp for. It can be used to set up your online business as well. One of the major advantages of WhatsApp is that it is free of cost and is a popular platform hence, very beneficial for starting businesses. In this article, we will discuss and increase your knowledge regarding WhatsApp marketing tools and some tips for WhatsApp marketing as well. 

How can you use WhatsApp for business purposes?

WhatsApp for business purposes is designed by keeping the focus completely on small business owners, and it provides solutions that can help you connect with customers easily. To set up your business online on WhatsApp, you will need a WhatsApp business account. If you don't have this account, here are the steps that you can follow to get one –

* First, you need to go on Apple Store on your iPhone, and on your Android phone, you will need to go on Google Play and download the WhatsApp business app. This app is compatible with both operating systems. You can also download it from the WhatsApp official website. 

* After downloading, you will need to agree to the terms and conditions. You can also take your time and read them if you wish to. 

* You will need to enter your business phone number. 

* After this, fill in your details in the WhatsApp business account.

After you have entered your mobile number, you will be directed to the page where you need to fill in your details automatically. The details include your business name and your profile picture, and select a category that can define your business excellently. 

Now, you have successfully created your WhatsApp business account.

WhatsApp business marketing tips

Before going further, you should know that a WhatsApp business account is the ideal platform if you are setting up your digital marketing company or if you are converting your existing digital marketing company for an online mode. However, with few tips and tricks, you can easily achieve the goals of your business through WhatsApp. 

* WhatsApp business tools – After setting off your business on WhatsApp, you should learn about setting up a product catalog for your E-Commerce for automated messaging software. A product catalog will help your customers know what varieties you can provide to them. You can also escape the tutorials and directly go to the settings. Before understanding advanced features such as automated messaging, you should make sure that you add as much information about your business as possible. You can provide details about address, working hours, and the category of your business from the settings.

* Now, connect with your customers –  This is everything you need to know about creating a WhatsApp account for business purposes; now, you can start using the Messenger App to communicate with your customers without any problems.

Uses of WhatsApp for business

Here are some of the advantages of using WhatsApp for business purposes –

Enhance your customer service – With a WhatsApp business account; you can make your customer service more customized and personal. WhatsApp can also be used for direct messaging. Various tools can help customers in the best way possible.

Quick replies – there is a feature where you can save answers to some commonly asked questions as templates and set up shortcuts for them. It will save a lot of time and you will not waste time by typing the answers to the repeating questions. It also provides quick answers to your customers.

Labels – you get some labels that you can use to categorize your users and messages. This will help you know what the urgent messages are and also recognize returning customers.

Away messages and greeting messages – You can set up automatic messages in which the customers can get the response immediately even if you are not there to give them a proper response. This increases customer loyalty towards you and your product.

Useful WhatsApp business tools

Sparkcentral by Hootsuite

This tool helps you make your customer service conversation very smooth. It is an automated messaging platform that can help you manage a high amount of messages.

WhatsAuto

It is another very great tool that you can use to create better auto-replies. This allows you to create a chatbox and schedule your auto-replies, and also, you can turn your auto-replies on and off conveniently.

Cleanup for Business WhatsApp

This tool is ideal if you do not want to spend time deleting old files from your WhatsApp. Clean up makes deleting your files from WhatsApp very easy; you can select multiple files at once and remove old images, videos, audio files and profile pictures. The foremost advantage of this app is that it can work offline as well.

Conclusion

These are some of the things that you need to understand and make a great WhatsApp business account. It is very easy to make WhatsApp a great business tool when you integrate this with the messenger of WhatsApp. It can help you elevate your customer services and improve your communication with both your customers and your team.